{"id":669,"date":"2026-04-28T16:15:07","date_gmt":"2026-04-28T15:15:07","guid":{"rendered":"https:\/\/fersortia.pt\/?page_id=669"},"modified":"2026-04-28T16:15:07","modified_gmt":"2026-04-28T15:15:07","slug":"politica-de-privacidade-de-dados","status":"publish","type":"page","link":"https:\/\/fersortia.pt\/en\/politica-de-privacidade-de-dados\/","title":{"rendered":"Politica de Privacidade de Dados"},"content":{"rendered":"<p>&nbsp;<\/p>\n<h1><b>Pol\u00edtica de Privacidade<\/b><\/h1>\n<p><b>\u00daltima atualiza\u00e7\u00e3o:<\/b><span style=\"font-weight: 400;\"> [inserir data]<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A <\/span><b>Ferreira Sortica LDA<\/b><span style=\"font-weight: 400;\">, especializada em consultoria, capacita\u00e7\u00e3o profissional em Cloud Computing, transforma\u00e7\u00e3o digital, agilidade de neg\u00f3cios e implementa\u00e7\u00e3o de solu\u00e7\u00f5es de CRM e automa\u00e7\u00e3o, compromete-se a proteger a privacidade e os dados pessoais dos seus utilizadores, clientes e parceiros.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Esta Pol\u00edtica de Privacidade descreve como recolhemos, utilizamos e protegemos os seus dados pessoais, em conformidade com o <\/span><b>Regulamento (UE) 2016\/679 (RGPD)<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><b>1. Respons\u00e1vel pelo Tratamento de Dados<\/b><\/h2>\n<p><b>Ferreira Sortica LDA<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">NIF: <\/span><span style=\"font-weight: 400;\">PT 518446131<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Sede: Rua Augusto Rosa<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Email: suporte@fersortia.pt<\/span><\/p>\n<h2><b>2. Dados Pessoais Recolhidos<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">No \u00e2mbito das nossas atividades, poderemos recolher:<\/span><\/p>\n<h3><b>Dados fornecidos diretamente pelo utilizador<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Nome e apelido<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Email corporativo<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">N\u00famero de telem\u00f3vel \/ WhatsApp<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Empresa, cargo e setor<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Website da empresa<\/span><\/li>\n<\/ul>\n<h3><b>Dados recolhidos automaticamente<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Endere\u00e7o IP<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Dados de navega\u00e7\u00e3o e comportamento no site<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tipo de dispositivo e browser<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cookies e identificadores digitais<\/span><\/li>\n<\/ul>\n<h3><b>Dados no contexto de servi\u00e7os<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Informa\u00e7\u00f5es profissionais necess\u00e1rias para consultoria<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Dados inseridos em plataformas de CRM e automa\u00e7\u00e3o (quando aplic\u00e1vel)<\/span><\/li>\n<\/ul>\n<h2><b>3. Finalidade do Tratamento<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Tratamos os seus dados para as seguintes finalidades:<\/span><\/p>\n<h3><b>Marketing e gera\u00e7\u00e3o de leads<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Disponibiliza\u00e7\u00e3o de conte\u00fados (ebooks, diagn\u00f3sticos, materiais t\u00e9cnicos)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Campanhas de marketing digital e nutri\u00e7\u00e3o de leads<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Segmenta\u00e7\u00e3o de p\u00fablico para comunica\u00e7\u00e3o personalizada<\/span><\/li>\n<\/ul>\n<h3><b>Comunica\u00e7\u00e3o e relacionamento<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Contacto via email, telefone ou WhatsApp<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Agendamento de reuni\u00f5es e demonstra\u00e7\u00f5es<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Suporte ao cliente<\/span><\/li>\n<\/ul>\n<h3><b>Presta\u00e7\u00e3o de servi\u00e7os<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Execu\u00e7\u00e3o de servi\u00e7os de consultoria e forma\u00e7\u00e3o<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Implementa\u00e7\u00e3o de solu\u00e7\u00f5es tecnol\u00f3gicas (ex: CRM, automa\u00e7\u00e3o, IA)<\/span><\/li>\n<\/ul>\n<h3><b>Otimiza\u00e7\u00e3o e an\u00e1lise<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Melhoria da experi\u00eancia do utilizador<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">An\u00e1lise de desempenho de campanhas e do website<\/span><\/li>\n<\/ul>\n<h3><b>Cumprimento legal<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Obriga\u00e7\u00f5es fiscais, contabil\u00edsticas e regulat\u00f3rias<\/span><\/li>\n<\/ul>\n<h2><b>4. Fundamento Jur\u00eddico<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">O tratamento dos dados baseia-se em:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consentimento expl\u00edcito do titular (ex: formul\u00e1rios, marketing)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Execu\u00e7\u00e3o de contrato ou dilig\u00eancias pr\u00e9-contratuais<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cumprimento de obriga\u00e7\u00f5es legais<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Interesse leg\u00edtimo (ex: melhoria de servi\u00e7os, comunica\u00e7\u00e3o B2B)<\/span><\/li>\n<\/ul>\n<h2><b>5. Utiliza\u00e7\u00e3o de Ferramentas e Subcontratantes<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Podemos utilizar ferramentas de terceiros para suportar as nossas opera\u00e7\u00f5es, incluindo:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Plataformas de CRM e automa\u00e7\u00e3o de marketing<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ferramentas de email marketing<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sistemas de an\u00e1lise de dados (analytics)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Servi\u00e7os de cloud computing e hosting<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Plataformas de comunica\u00e7\u00e3o (ex: WhatsApp Business)<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Todos os fornecedores s\u00e3o avaliados para garantir conformidade com o RGPD e assinam acordos de tratamento de dados quando aplic\u00e1vel.<\/span><\/p>\n<h2><b>6. Comunica\u00e7\u00f5es via WhatsApp e Canais Digitais<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Ao fornecer o seu n\u00famero de telefone, o utilizador poder\u00e1 ser contactado via WhatsApp para:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Resposta a pedidos de contacto<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Envio de informa\u00e7\u00f5es sobre servi\u00e7os<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Follow-up comercial<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">O utilizador pode, a qualquer momento, solicitar a interrup\u00e7\u00e3o dessas comunica\u00e7\u00f5es.<\/span><\/p>\n<h2><b>7. Transfer\u00eancias Internacionais de Dados<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Os seus dados podem ser tratados fora do Espa\u00e7o Econ\u00f3mico Europeu (EEE), nomeadamente atrav\u00e9s de plataformas tecnol\u00f3gicas globais.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nestes casos, garantimos:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Utiliza\u00e7\u00e3o de fornecedores com mecanismos legais adequados<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Aplica\u00e7\u00e3o de cl\u00e1usulas contratuais padr\u00e3o aprovadas pela Comiss\u00e3o Europeia<\/span><\/li>\n<\/ul>\n<h2><b>8. Per\u00edodo de Reten\u00e7\u00e3o dos Dados<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Os dados ser\u00e3o conservados de acordo com:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A finalidade para a qual foram recolhidos<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Obriga\u00e7\u00f5es legais aplic\u00e1veis<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Necessidade de manuten\u00e7\u00e3o para fins comerciais leg\u00edtimos<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Dados para marketing ser\u00e3o mantidos at\u00e9 retirada do consentimento.<\/span><\/p>\n<h2><b>9. Direitos do Titular dos Dados<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Nos termos do RGPD, o titular tem direito a:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Acesso aos seus dados<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Retifica\u00e7\u00e3o<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Apagamento (&#8220;direito ao esquecimento&#8221;)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Limita\u00e7\u00e3o do tratamento<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Portabilidade<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Oposi\u00e7\u00e3o ao tratamento<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Retirada do consentimento<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Para exercer os seus direitos:<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\ud83d\udce7 [Email de contacto]<\/span><\/p>\n<h2><b>10. Seguran\u00e7a da Informa\u00e7\u00e3o<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Implementamos medidas t\u00e9cnicas e organizativas adequadas, incluindo:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Controlo de acessos<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Encripta\u00e7\u00e3o e prote\u00e7\u00e3o de dados<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Monitoriza\u00e7\u00e3o de sistemas<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pol\u00edticas internas de seguran\u00e7a<\/span><\/li>\n<\/ul>\n<h2><b>11. Cookies e Tecnologias de Rastreamento<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Utilizamos cookies para:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Melhorar a navega\u00e7\u00e3o<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Personalizar conte\u00fados<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Analisar tr\u00e1fego e comportamento<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">O utilizador pode gerir as suas prefer\u00eancias atrav\u00e9s do banner de cookies.<\/span><\/p>\n<h2><b>12. Decis\u00f5es Automatizadas e Perfilamento<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Podemos utilizar dados para:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Segmenta\u00e7\u00e3o de leads<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Personaliza\u00e7\u00e3o de campanhas<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">N\u00e3o realizamos decis\u00f5es automatizadas com efeitos legais significativos sobre o titular.<\/span><\/p>\n<h2><b>13. Reclama\u00e7\u00f5es<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">O titular pode apresentar reclama\u00e7\u00e3o \u00e0 autoridade de controlo competente:<\/span><\/p>\n<p><b>Comiss\u00e3o Nacional de Prote\u00e7\u00e3o de Dados (CNPD)<\/b><b><br \/>\n<\/b><span style=\"font-weight: 400;\">Website:<\/span><a href=\"https:\/\/www.cnpd.pt\/\"> <span style=\"font-weight: 400;\">https:\/\/www.cnpd.pt<\/span><\/a><\/p>\n<h2><b>14. Altera\u00e7\u00f5es a Esta Pol\u00edtica<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Esta pol\u00edtica pode ser atualizada periodicamente. Recomendamos a sua consulta regular.<\/span><\/p>\n<h2><b>15. Contacto<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Para quest\u00f5es relacionadas com privacidade e dados pessoais:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\ud83d\udce7 suporte@fersortia.pt<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Pol\u00edtica de Privacidade \u00daltima atualiza\u00e7\u00e3o: [inserir data] A Ferreira Sortica LDA, especializada em consultoria, capacita\u00e7\u00e3o profissional em Cloud Computing, transforma\u00e7\u00e3o digital, agilidade de neg\u00f3cios e implementa\u00e7\u00e3o de solu\u00e7\u00f5es de CRM e automa\u00e7\u00e3o, compromete-se a proteger a privacidade e os dados pessoais dos seus utilizadores, clientes e parceiros. Esta Pol\u00edtica de Privacidade descreve como recolhemos, [&hellip;]<\/p>\n","protected":false},"author":265338924,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","_wpcom_ai_launchpad_about_page":false,"_wpcom_ai_launchpad_gallery_page":false,"_wpcom_ai_launchpad_contact_page":false,"_wpcom_ai_launchpad_events_page":false,"_wpcom_ai_launchpad_video_page":false,"_wpcom_ai_launchpad_portfolio_piece":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"footnotes":""},"class_list":["post-669","page","type-page","status-publish","hentry"],"jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/PgZG5e-aN","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/fersortia.pt\/en\/wp-json\/wp\/v2\/pages\/669","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fersortia.pt\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/fersortia.pt\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/fersortia.pt\/en\/wp-json\/wp\/v2\/users\/265338924"}],"replies":[{"embeddable":true,"href":"https:\/\/fersortia.pt\/en\/wp-json\/wp\/v2\/comments?post=669"}],"version-history":[{"count":1,"href":"https:\/\/fersortia.pt\/en\/wp-json\/wp\/v2\/pages\/669\/revisions"}],"predecessor-version":[{"id":671,"href":"https:\/\/fersortia.pt\/en\/wp-json\/wp\/v2\/pages\/669\/revisions\/671"}],"wp:attachment":[{"href":"https:\/\/fersortia.pt\/en\/wp-json\/wp\/v2\/media?parent=669"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}